US Futures Forum       26 October 2016       New York : 8am - 11am

The Dislocated World and Your Future Consumer

*Image credit: Emotional Supply Chains by Korakrit Arunanondchai, photo courtesy of the Zabludowicz Collection

Overview 

An obstacle for many businesses today is how to build teams that are armed with fast-changing consumer information and the tools to apply it strategically. The most compelling and entertaining way to bring this intelligence to life is through one of our highly subscribed live eventsOur New York Futures Forum is one such event – and takes you through an in-depth look at the Mega Forces that will set the tone for the years ahead. 

This season we examine The Dislocated World, where the relationship between brands and consumers is breaking down, and radically changing how they collaborate and do business together.

Against the background of such shifts, we examine how a new generation of shoppers are rewriting the rules of retail, fashion, beauty, food and drinks – consider their views on authenticity, on being sober, their role as chief influence officers, and why, unlike their parents, they are born activists and live streamers with a conscience designed to punish errant brands.

*Image credit
1 The Maze by Coordination Asia, Shanghai
2 The Watermelon Sugar app by Pamm Hong

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Why Attend?

‘We are living through an unprecedented time of turmoil. Distrust, dislocation, disconnection, disenfranchisement, displacement, disgust, disorder – these have become the defining characteristics of our social, commercial and political present. How do brands navigate this minefield and forge new relationships built to last?’

Trevor Hardy, CEO, The Future Laboratory

As well as key consumer and industry insights, attendees will gain direct access to our research and strategy teams, who will be on hand to answer questions on how best to apply and tailor these insights to your specific business needs. There will also be ample opportunity to network with your peers, industry influencers and the keynote speakers.

*Image credit: Calvin Klein Spring Summer Campaign, 2016. Photography By Tyrone Lebon

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Agenda

The event will begin with The Dislocated World keynote presentation, followed panel discussions with cultural activist Jeffrey Miller and Turner vice-president of client insights and content partnerships research Natasha Hritzuk, and concluding with a special report on the new consumer: Gen D. 

Complete your details on the following form to download the full agenda and learn more about the insights being presented on the day.

Enter your details below to download the full agenda:

Speakers

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Natasha Hritzuk

Vice-president of client insights and content partnerships research, Turner

Natasha oversees research strategy and data analysis in support of Turner Incite, the company’s core intelligence platform for advertising sales. As a critical partner to the client strategy and development and content partnerships teams, she harnesses research and analytics to help make recommendations to clients based on an insight-driven selling approach. Natasha also develops research strategies that are designed to quantify the value of Turner’s next-generation capabilities and cross-company integrated marketing campaigns.

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Tom Savigar

Chief Strategy Officer, The Future Laboratory

Tom Savigar is a partner at The Future Laboratory and joined the business in 2005. As the company’s Chief Strategy Officer, he is director of our consultancy products and services and conducts tailored research, trend forecasting, and strategy and innovation assignments for the likes of Condé Nast, HSBC, The Absolut Company, H&M, Marks & Spencer, Cadillac and Zurich.

For the past 15 years he has been tracking consumer trends and helping brands to anticipate the future. He has a particular passion for the emotional connection people form with brands, products, retailers and services, and how brands can better resonate with consumers accordingly.

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Chris Sanderson

Co-Founder, The Future Laboratory

Christopher Sanderson is co-founder of The Future Laboratory, where he is responsible for delivering the company’s extensive global roster of conferences, media events and LS:N Global Trend Briefings, which he co-presents with the team in London, New York, Sydney, Melbourne, Stockholm and Helsinki.

Clients who have booked one of his inspirational keynotes include Gucci Group, the European Travel Commission, Retail Week, Selfridges, M&S, Chanel, Harrods, Aldo, H&M, General Motors, BBDO, Design Hotels, Conde Nast Media and Omnicom.

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Jason Tanz

Editor-at-large, Wired

Jason writes frequently for the web and print at Wired and helps set the brand’s editorial strategy. He has been at Wired since 2007, having previously worked at Fortune Small Business, Fortune and SmartMoney magazines. His work has also appeared in The New York Times, Esquire and Spin, among many other publications, and he is the author of Other People’s Property: A Shadow History of Hip-Hop in White America. Tanz gained a bachelor’s degree from Brown University. He lives in New Jersey with his wife and son.

More speakers to be announced

Venue

Drawing on America’s glamorous movie past, yet facing the future, Metrograph’s two theaters project archive-quality 35mm and state-of-the-art digital video. Its Commissary restaurant looks back to Hollywood’s Golden Age as inspiration for today’s thriving Manhattan film industry. The multispace venue also features a balcony lounge and bookshop.

Metrograph is in the heart of what was a major hub for early 20th-century film-going: the city’s historic Lower East Side. The closest subway stops are East Broadway (F train) and Grand Street (B and D trains).

Book your ticket now

Tickets can now be purchased at our reduced Early Adopter.

Please contact our sales team directly for bulk-booking and member discounts.

*Please note that our Shop charges in GBP at checkout and the noted USD prices are based on an average exchange rate. The final price will be determined by your own bank's exchange rate at the time of purchase.

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